In November of 2022, the Vericast Team joined the Financial Brand Forum, the world’s most elite conference on marketing, customer experience, data analytics, and digital transformation in banking.
During those three days, the host of the Business to Human podcast and Executive Director of Content Marketing at Vericast, Matthew Tilley, captured conversations with some of the best senior-level marketing executives in the financial industry.
Join us as we discuss:
- What are the biggest challenges financial marketers are facing
- The common trends that the Vericast team saw while at the Financial Brand Forum
- How financial marketers can use data to their advantage
About the Series…
If you’re looking for a community of marketers unwilling to settle for “good enough,” you’ve come to the right place.
Business to Human is a podcast that curates conversations with marketing leaders sharing the breakthrough marketing strategies that actually connect with people. Each episode shines a light on tough challenges, inevitable failures and heroic victories. We explore the common threads between every unique marketing challenge and the characteristics of each individual situation. Everyone thinks they can do marketing, but Business to Human proves marketing that can really connect with its audience is a bonafide superpower.
Welcome to Business to Human!