“It’s in the Cards” is a monthly video series. Co-hosted by Vericast sales engineers, Paulette Courtney and Mike Schultz, the series covers card and payment trends and breaks down what these trends mean for the card services industry as a whole.

In this episode, Paulette and Mike dispel seven common excuses financial institutions use for not offering instant issuance to their customers. Reason #4: It’s Not Important Competitively