Coupons are key store traffic drivers, enticing empowered shoppers who are motivated to save. Our Redemption Analysis paints a richer picture of your campaign performance. We look beyond coupon redemption rates and dive into who redeemed, where they shopped, and what they bought.
Additional Resources
Features & Benefits
- Redemptions and Response Rate by Offer
Redemptions and Response Rate by Offer
- Offer impact by day part (breakfast, lunch, dinner, late night, etc.)
Offer impact by day part (breakfast, lunch, dinner, late night, etc.)
- Market level performance to optimize geographic reach
Market level performance to optimize geographic reach
- Pace of redemptions throughout campaign
Pace of redemptions throughout campaign
- Learn
Financial impact of coupon redemption on revenue and average check
- Identify stores or markets with shoppers who have a higher propensity to use coupons for improved targeting
- Learn and apply toward future campaign designs
How IT WorkS
- Consumers redeem offers at your locations
- Redemption data is collected via first or third parties
- Redemptions data is then matched to the print distribution
- Vericast analyzes the data and analyzes key findings
- campaign response
- performance by offer
- redemption sales
- ROI
- speed of redemption response
- top performing markets
- Learn and Apply – Vericast leverages learning to improve future efforts, so campaigns start from a smarter place – ultimately increasing engagement and performance
- Provide Consultation – our team of experts analyzes vast amounts of data and distills it into quantifiable, actionable clips of information and recommendations that can be quickly and easily shared with key stakeholders