Insights

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Forrester Brands and Consumer Prerspective Infographic
Infographic General
Balancing Brands & Consumer Perspectives Infographic

Marketers will find this information critical to address changing consumer expectations and fuel their business.
Blog Grocery
Navigating the Challenges of the Grocery Industry

Providing value and understanding your customers are the main objectives of any organization in the grocery store industry. But how can grocers continue to do this while facing inflation and customer loyalty challenges?
Industry-Dive-Grocery-Playbook-
Report Grocery
Vericast Industry Dive Grocery Playbook
For grocery retail marketers, silence is not golden because it leads to a lack of visibility and exposure in a…
Blog Consumer Packaged Goods
Can Coupons Save the Day?

Vericast surveyed consumers to uncover key trends and takeaways concerning their priorities, preferences and plans for 2023.
Podcast Grocery
Episode 7: Strategies For Success in the Modern Grocery Market

Listen to find out how grocers can provide value and understand their customers while facing a pandemic, inflation and customer loyalty issues.
Woman crossing the street
Blog Consumer Packaged Goods
2023 Consumer Outlook: Consumers Prepare for the Unexpected

Vericast surveyed consumers to uncover key trends and takeaways concerning their priorities, preferences and plans for 2023.
59% of companies are experiementing with new customer engagement techniques
Blog General
Times They Are A-Changin’: How Marketers Are Making Adjustments For Success

The new year is here … but so is economic uncertainty. What does the coming year have in store for banks and credit unions? Find out here.
Woman in store shopping at the product shelf
Blog Consumer Packaged Goods
4 Ways To Keep Your Customers Loyal During High Inflation

What can brands do to foster loyalty now that consumers are quick to switch brands? Here are four ways to keep your customers through thick or thin.
Blog Consumer Packaged Goods
Shared Mail Was Made for Times Like These

Cooperative shared mail was made for times like these. It delivers precisely the benefits both direct mail marketers and consumers need most.