
OUR DIRECT MAIL PACKAGE CONTAINS OFFERS THAT ENGAGE CONSUMERS AT HOME AS THEY MAKE SHOPPING PLANS
Features & Benefits
- Capture Attention on the Wrap
Saturate a market or portion of one, advertising on the four-page outer Wrap. It’s ideal for boosting overall awareness or driving traffic to store locations, a destination, or a website.
- Stand Out With Your Message
Consisting of an outer jacket (Wrap) and valuable Inserts inside, Save Direct Mail gets results. Make an impact with Direct Mail, knowing consumers engage with the ads and use them to plan purchases.
Source: 1 Valassis Consumer Study, 2020. n = 1,868 respondents. Read ads = always/most of the time/sometimes; try a new business = “Agree Completely/Agree Somewhat”
- Localize Your Ad Inserts
Inserts inside the Wrap can be targeted to the neighborhood around key store locations and customized to resonate with the local audience.

Case Study
QSR drives visits and 14x ROI with broad reaching print

You may also be interested in…

Advertisers ultilize multiple media to best reach and engage their valuable customers, yet, increased interest in direct mail presents a key opportunity for marketers — read on and get tips for campaign success.

With consumers stuck at home and paying more attention to what comes in the mail, it makes perfect sense to prioritize direct mail in your marketing mix.

Diners and shoppers are cautious about their discretionary spending. They need and expect incentives to keep them loyal and engaged. Plan to delight them.