People rely on Direct Mail to plan where to shop, what to purchase, and how to find savings.
Features & Benefits
- Influence Decisions In-Home
- Tangible touch: Direct mail is a physical representation of your brand and message. This tangibility – the ability to see and feel the message – may be one reason that consumers read 71% of ads in the mail.
- Activation: 54% of consumers report that direct mail advertisements encourage them to explore new businesses.
- Postcards
Postcard marketing can significantly boost response and conversion rates. As a form of direct mail, this type of marketing strategy often engages consumers more effectively than digital channels
- Localize Your Ad Inserts
Inserts can be targeted to the neighborhood around branch locations and customized to resonate with the local audience.
Case Study
Bank’s $76 Cost Per Acquisition Sounds Too Good to Be True…But It’s Real
Predictive Intelligence
Discover ideal consumers and their neighborhoods with powerful market intelligence
Reach at Scale
From local to national coverage, Direct Mail provides access to 100M+ households
Multichannel Campaigns
We connect the same consumers with the same message at home and away by powerfully combining online and direct mail marketing