Camden National Bank underwent an acquisition that expanded its branch network to 50 offices throughout Maine. The acquisition would result in approximately $300 million in deposits, To complete the acquisition, all of the newly acquired customers had to be informed about the conversion to Camden National. With all those customers to reach the bank needed assistance from a flexible, experienced contact center supplier with a proven track record — one that was able to scale outbound call support as a seamless extension of the bank. That supplier was Vericast and our Contact Center solution.
The bank chose Vericast stating our passion for excellence, outstanding reputation and ability to efficiently scale to meet our clients’ specific needs. Sixty days prior to the conversion, Vericast began weekly meetings with Camden National to ensure that all tasks were logged and on track. Contact center training was then conducted during the week leading up to the date of the outbound call launch. Vericast then attempted to contact each of the 30,864
contacts provided by Camden National up to three times, varying days and hours to maximize the likelihood of reaching them. Using resources provided by Camden National, we were able to answer a wide variety of questions about the conversion and represent the bank’s brand just as their staff would.
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Many variables impact success. Information in this case study is for demonstrative purposes only. Vericast does not guarantee a particular level of success.
