By personalizing to the household, brands can reach more of the right customers and potential customers for their brand, all while keeping marketing costs lower.
Listen as Neil Patel talks about what the future of marketing will look like for marketers and consumers.
People are willing to spend money — they just want deals. With the right coupon strategy, retailers can serve them up and boost their revenue.
Vericast surveyed consumers to uncover key trends and takeaways concerning their priorities, preferences and plans for 2023.
The new year is here … but so is economic uncertainty. What does the coming year have in store for banks and credit unions? Find out here.
What can brands do to foster loyalty now that consumers are quick to switch brands? Here are four ways to keep your customers through thick or thin.
Cooperative shared mail was made for times like these. It delivers precisely the benefits both direct mail marketers and consumers need most.
Making your business popular on social media is a fast, inexpensive way to grow your brand by reaching a very large audience with your message. Here are six easy-to-implement best practices for boosting TikTok video ad engagement.
Millennial parents are more open to technology like click-to-cart online ads. Promotions that reward them in just one click might be the difference between spending or saving.