Insights

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Forrester Brands and Consumer Prerspective Infographic
Infographic General
Balancing Brands & Consumer Perspectives Infographic

Marketers will find this information critical to address changing consumer expectations and fuel their business.
Blog Consumer Packaged Goods
Can Coupons Save the Day?

Vericast surveyed consumers to uncover key trends and takeaways concerning their priorities, preferences and plans for 2023.
Podcast Financial
Episode 8: Cultivating Customer-Focused Teams Through Marketing

Listen to how marketers can use data, tools and empathy to be the voice of the customer.
Woman crossing the street
Blog Consumer Packaged Goods
2023 Consumer Outlook: Consumers Prepare for the Unexpected

Vericast surveyed consumers to uncover key trends and takeaways concerning their priorities, preferences and plans for 2023.
59% of companies are experiementing with new customer engagement techniques
Blog General
Times They Are A-Changin’: How Marketers Are Making Adjustments For Success

The new year is here … but so is economic uncertainty. What does the coming year have in store for banks and credit unions? Find out here.
Woman in store shopping at the product shelf
Blog Consumer Packaged Goods
4 Ways To Keep Your Customers Loyal During High Inflation

What can brands do to foster loyalty now that consumers are quick to switch brands? Here are four ways to keep your customers through thick or thin.
Blog Consumer Packaged Goods
Shared Mail Was Made for Times Like These

Cooperative shared mail was made for times like these. It delivers precisely the benefits both direct mail marketers and consumers need most.
Infographic General
14 Trends That Will Define Marketing In 2023: Infographic

Marketers will find this information critical to address changing consumer expectations and fuel their business.
Blog General
Best Practices for Leveraging the Power and Reach of TikTok for Business

Making your business popular on social media is a fast, inexpensive way to grow your brand by reaching a very large audience with your message. Here are six easy-to-implement best practices for boosting TikTok video ad engagement.