Insights

We are your marketing amplification partner. We have the data, media, technology and people to deliver a return on intelligence and take your team and your marketing to new heights.
People-Say-Serve-Better-Video
Power to the People: How Customers Think Their Financial Institution Could Better Serve Them
People feel their financial institutions could serve them better for a variety of reasons. Identifying their concerns is an important…
Episode 10: Marketers: Here’s how to handle your data problem

Listen as Leigh Anne Bentley, CMO of Leaders Credit Union, talks about solving “the data problem” at a financial institution.

Power to the People: Offers Consumers Want To Receive from Financial Institutions
Typically, people want only a few things from their financial institution: convenience, security, innovation, and personalized service. But times are…
Forrester-FI-Spotlight-Feature-Image-CS1579-2023-03-1200x800
Connect With Customers In Today’s Economic State: A Spotlight On Financial Institutions

If financial institutions want to build loyal customers, they’ll have to embrace personalization. They must understand how different generations and segments approach banking. Read on to learn more.

QA-Acquisition-Program-Insights-Image-CS1608
Quick Q&A: Creating an Effective Acquisition Program

If financial institutions want to build loyal customers, they’ll have to embrace personalization. They must understand how different generations and segments approach banking. Read on to leanr more.

Header image - give people the banking offers they want
People Are Looking For Your Bank’s Special Offers

You need to know kind of offers people want and how they prefer to receive them. Each generation is different.

Top 5 Areas People Say They Need The Most Financial Help
As part of Vericast’s Anatomy of a Banking Customer report, nearly 2,000 consumers, people told us what they want regarding…
Anatomy of a Banking Customer
Anatomy of a Banking Customer

If financial institutions want to build loyal customers, they’ll have to embrace personalization. They must understand how different generations and segments approach banking. Read on to leanr more.

Episode 9: Transforming Your Marketing Strategy For The Future

Listen as Neil Patel talks about what the future of marketing will look like for marketers and consumers.