Business to Human is a podcast series that explores the challenges and opportunities facing businesses today. Influential marketing thought leaders across multiple industries share breakthrough strategies that connect businesses with the communities and people they serve.
Episode 10: Marketers: Here’s how to handle your data problem

Listen as Leigh Anne Bentley, CMO of Leaders Credit Union, talks about solving “the data problem” at a financial institution.

Episode 9: Transforming Your Marketing Strategy For The Future

Listen as Neil Patel talks about what the future of marketing will look like for marketers and consumers.

Episode 8: Cultivating Customer-Focused Teams Through Marketing

Listen to how marketers can use data, tools and empathy to be the voice of the customer.

Episode 7: Strategies For Success in the Modern Grocery Market

Listen to find out how grocers can provide value and understand their customers while facing a pandemic, inflation and customer loyalty issues.

Episode 6: Prioritizing and Developing a Brand

Listen to learn about building a brand while you are still building your customer base.

Episode 5: Conversations from the 2022 Financial Brand Forum

Listen to insight and conversations gathered at the 2022 Financial Brand Forum.

Episode 4: The Toolkit of a Healthcare Marketer

Listen to how healthcare marketers have to balance patient and community engagement.

Episode 3: How Data Can Create a Better Customer Experience

Listen to how a credit union can use customer data to create better experiences.

David Raab, Founder and CEO of the CDP Institute
Episode 2: The Value Behind Customer Data Platforms

Listen to learn about the definition and application of a customer data platform for marketing programs.