Podcasts

Business to Human is a podcast series that explores the challenges and opportunities facing businesses today. Influential marketing thought leaders across multiple industries share breakthrough strategies that connect businesses with the communities and people they serve.
Kathy Neumann rent.com
Episode 26: Embracing Digital Innovation in the Rental Housing Industry

Gone are the days of simply contacting a leasing office and hoping that your dream building has availability. The age of digital has completely transformed the way we shop for everything — including the places we live. Kathy Neumann, CMO of Rent.com speaks with host Matthew Tilley about what it means to attract and retain customers in the modern housing industry.

Episode 25: Mastering First-Party Data for Marketing Success

If knowledge is power, then data is the ultimate tool when it comes to maximizing a marketing strategy. Host Matthew Tilley and expert guests discuss ways to use 1st party data to enhance and advance a marketing strategy.

Phil Rist, Propser Insights & Analytics, Headshot
Episode 24: Unlocking First-Party Data Challenges

Phil Rist, EVP of Strategy at Prosper, chats with host Matthew Tilley to break down some new research into the challenges marketing executives face when it comes to maximizing use of data and analytics.

Episode 23: Marketing for Financial Institutions in an Uncertain Economy

Matthew Tilley speaks with industry experts Lisa Nicholas, Chris Phelan, and Stephenie Williams to break down the challenges marketers in financial institutions face in uncertain economic conditions, and how to work through them.

Episode 21: What’s working for consumers right now?

Business to Human host Matthew Tilley breaks down current trends across the CPG and grocery sector and how those trends impact both marketers and consumers.

Episode 20: Brand Building: Seamless Digital and Physical Marketing

Alyssa Armor, Director of Digital Marketing at United Community Bank, discusses ensuring the digital experience matches the in-branch experience — a key for the modern market.

Jesse Redniss and Hans Fischmann headshots
Episode 19: The power of trust and transparency

A thought-provoking discussion with Jesse Redniss, CEO & Co-Founder of Qonsent, about the challenges marketers face managing data in the modern marketing and data stack.

Marc Mathias Headshot
Episode 18: Empowering Marketing with First-Party Data

Marc Mathies, Senior Vice President, Platform Evolution at Vericast, delves into the significance of first-party data, the impact of consumer privacy movements and the launch of Vericast’s platform to help clients manage data effectively.

Episode 17: Data Delicacies: Optimizing Data in Marketing

Justin Bartek, VP of Marketing for Dog Haus describes how he’s optimizing large amounts of data to create better guest experiences.